Escada Incredible Me

Incredible Me: one more time!

2008-09-29T10:33:00.003+02:00

Once again, Escada Incredible Me made it in the magazines! See hereafter the beautiful article of Lou-Mag! Their journalists came to the launch party, enjoyed and wanted to let their readers know... Girls on the pictures are of course some of our Incredible bloggers! Do you recognize them? :)

(Click on the pic to enlarge)

The Incredible Four: October - Sarah

2008-09-20T08:47:00.001+02:00

Here is again your monthy rendez-vous! One Incredible Girl each month in Lou-Mag from September till December. And October release is now available! So time to discover our second Incredible Girl: Sarah! She is 23 years old and definitely addicted to Escada Incredible Me!

More info in Lou-Mag!

(Click on the pic to enlarge)

Incredible Me... & You! (7)

2008-09-17T08:14:00.010+02:00

Hi all! One new blogger just joined the Incredible Me experience: her name is Emma and she is blogger (see here) but also personal shopper, model and fashion columnist... Wow, that's an Incredible life! :)

And she gives her readers the opportunity to win Escada Incredible Me, so don't hesitate!

By the way, when reading her blog, I discovered that Emma is also the new face of Ici Paris XL perfumery chain... I think she looks gorgeous, isn't it?

(Click on the pic to read the article (in Dutch)

Very Incredible!

2008-09-15T15:41:00.002+02:00

Glam*It October release is now available!
And after being Incredible! in September release, Escada Incredible Me is now VERY INCREDIBLE!
This great 2 pages report gives you an overview of launch event and of the fragrance...
By the way, the entire magazine is also very interesting with a lot of articles about new IT-accessories...

(Click on the pic to read the full article)

Buzz Me, I'm Incredible! (3)

2008-09-12T17:50:00.002+02:00

The article of Cuture-Buzz is now also available in English! Click here to read the full article...

Interesting, isn't it?

Incredible Me... & You! (6)

2008-09-10T16:01:00.002+02:00

As I said before, new bloggers were going to join the Escada Incredible Me experience... That's done! We've select some of the most Incredible bloggers of Belgium and they all received their Incredible Me package (press files, samples and... 2 bottles of Incredible Me!).

Maxie, the blogger of "La fille backs sur le web" is already talking about it and has a little surprise for her visitors... Click HERE to discover it!

(click on the pic to enlarge and read her article)

Have a nice day!

Buzz Me, I'm Incredible! (2)

2008-09-01T19:15:00.003+02:00

Do you know Culture-Buzz? It's a website where they share and discuss the best alternative marketing campaigns that created buzz online: viral, blog, influential, wom, buzz marketing, and branded content,… Well, I've just been informed that Incredible Me got an article!(Click here to read the full article)

Secret Revealed: Receive Free Samples of Incredible Me!

2008-08-29T16:53:00.002+02:00

It's now official! You can order a free sample of Escada Incredible Me for you or your friends and receive it at home... Just click on the banner and follow the links!

Reveal my Secret: Escada Incredible Me

2008-08-28T18:25:00.007+02:00

Dear Incredible visitors... This new flash banner is announcing a feature that will be soon added to my blog... With that new functionality, you'll be able to discover a lot more about Incredible Me or, if you have a website, to give your visitors the opportunity to close the gap between multimedia and reality... :)

Of course, you'll be the first to know...

Links added

2008-08-26T19:06:00.005+02:00

Today, I added several links of new bloggers that will join the Escada Incredible Me experience in the coming days...

I invite you to visit those very interesting blogs and let's talk about it later!

Incredible People

2008-08-25T19:28:00.004+02:00

Dear readers, as I received requests from people who forgot to take their picture at the exit of the Incredible Party of August 7th, I uploaded all of them here! A lot of Incredible girls as you can see... :-)

(Models from Dominique Models Agency)

Escada Incredible Me: Behind the Scenes with Charlotte Le Bon

2008-08-24T15:36:00.002+02:00

Always interesting: I invite you today to view the "Behind The Scenes" video of the videoclip.
You'll learn more about the shooting, about Charlotte Le Bon (our Incredible model) and hear some exclusive comments of Javier Vallhonrat, the director of the videoclip. Enjoy!

Mettez-vous au parfum!

2008-08-22T16:47:00.005+02:00

Dear visitors... The week-end is coming! :-) As week-end does not only mean PARTIES, I found you something to read... Very nice article (from Lou-Mag) about new fragrances launched in August/September. Of course, no good listing without the star fragrance: Escada Incredible Me!

I wish you a very good week-end!

(Click on the pic to enlarge)

Escada Incredible Me: Official Launch Video !!!

2008-08-21T17:38:00.003+02:00

Here it is! Here is the movie of the INCREDIBLE DAY! Do not hesitate to comment and share!

It was a lot of fun to meet all of you there!

That was definitely a party to remember...

Sexy at Nikki Beach: the pictures

2008-08-20T19:25:00.003+02:00

As promised, here are the pictures of the Nikki Beach party! Our 2 beautiful hostesses were there to make you discover the Incredible fragrance and the Escada Incredible Me photoshoot was perfect to remember that Incredible Party. All the pics here and more on Peopleattitude!

Sexy at Nikki Beach

2008-08-19T18:56:00.003+02:00

I was in Saint-Tropez on the 21st of July... Well... August 15th... Other Belgian Public Holiday... = Other trendy party at a trendy place!

I was indeed at the "Nikki Beach Knokke 2008 Pink & White Party"!

Here again, lots of sexy people for an Incredible Party.

Pics coming soon!

Escada Incredible Me Contest (2) !

2008-08-18T17:00:00.005+02:00

5 days ago, together with peopleattitude, I gave you the opportunity to win Incredible Me! Due to the success of this contest, I thought that a second one would be a rather good idea. Lou-Mag readers could already see it in September release. For all the others, here are the details:

(Click on the pic to enlarge)

Let me know if you win! :-)

The Incredible Four: September - Zaïna

2008-08-15T13:24:00.003+02:00

Do you remember my article of July 24? It was about the photoshoot of our 4 Incredible girls for Lou-Mag... I announced that you would discover one Incredible girl each month in the magazine from September till December.
As September release of Lou-Mag is now available, you can discover our first Incredible Girl: Zaïna! More info in Lou-Mag!

(Click on the pic to enlarge)

Incredible Me is a MUST HAVE!

2008-08-14T18:10:00.003+02:00

I'm sure you all know Glam*It, that fashion magazine inspiring a lot of Dutch speaking fashionistas... Well... September release is now in shops... I read it and discovered that they are already "Incredible Me-addicted"!!! : on one full page, they present the fragrance as the MUST HAVE of the month! Wow! And you, are you Incredible Me-addicted? ;-)

Click on the pic to enlarge

Escada Incredible Me Contest!

2008-08-13T18:09:00.005+02:00

Together with Peopleattitude (See and be Seen), I give you the opportunity to win Incredible Me! Don't miss it! So if you are not yet registered on Peopleattitude and didn't receive the newsletter, here it is (click on the pic to enlarge):

FR ---------------------------NL

As you can read, you just need to find the answers to 5 questions and send those via e-mail to contest@peopleattitude.com with your postal data.

(All the answers are on this blog, so if you're a frequent reader, it will be easy!)

Good luck and talk to you soon...

Escada Incredible Day: Step 3 (Incredible Party)

2008-08-12T21:16:00.006+02:00

Third step of our Incredible Day: bloggers arrived as VIP in Carré where champagne was flowing! They were on the first row to enjoy Escada Fall-Winter 2008/2009 fashion show and it all ended on the dancefloor...
Again, 165 pictures are available here and here is the third preview movie:

Escada Incredible Day: Step 2 (Discover Incredible Me)

2008-08-11T19:29:00.004+02:00

Second step of this Incredible Day: bloggers attended a dedicated conference where they learned all the small secrets about Incredible Me... 70 pictures are available here and here is a preview with this second small movie:

Escada Incredible Day: Step 1 (Make Me Incredible)

2008-08-10T21:59:00.002+02:00

Because pictures often tell more than just words, you can fin here 196 pictures of the first step of the Escada Incredible Day: Incredible Bloggers could enjoy a make-over and experiment the life of a model by being the star of a photoshoot:

Incredible!!!

2008-08-08T18:07:00.002+02:00

Aug7th: INCREDIBLE DAY

It happened! WOW!

Thousands of pictures of thousands of Incredible People.
--> Too much for one post. <--
Let's see what happened during this Incredible Day, step by step, in the coming days!

Incredible day: today!

2008-08-07T07:59:00.002+02:00

Needless to say...

Finally, here it is!

Everything is ready to make this day THE DAY of Incredible Me...

Be pretty, be sexy, be fashion, be there!

Incredible Me... & You! (5)

2008-08-05T19:33:00.005+02:00

2 days left! And bloggers have all received their exclusive invitation for this Incredible Day...
Amélie wrote a nice article (click on the pic to enlarge) about her photoshoot experience and about the agenda of this Incredible Day...
In a few words:

1. Making Me Incredible @ Sebastian Professional Studio
2. Bloggers conference @ Martini Terrazza
3. Incredible Me, The Première @ Carré with special VIP treatment
4. Night at Gravenhof castle...

Wow, that seems Incredible! :-)

See you there girls!

Escada Sport Fall-Winter 2008/2009 Collection

2008-08-04T18:08:00.004+02:00

Two days ago, I gave you an overview of some looks of Escada main line. It's now time to look at what you'll see of the Escada Sport Fall-Winter 2008-2009 Collection. Sporty, colorful, elegant and trendy!

Incredible Me, The Music by Goldfrapp

2008-08-03T15:35:00.006+02:00

I received some questions about the song of the Escada Incredible Me video. So here are the answers:

The song is from Goldfrapp, a British electronic music group.
The name of the song is "Strict Machine" and it's the second single of Goldfrapp's second album, Black Cherry.
This song reached number 1 on the U.S. Hot Dance Club Play chart.

I hope you enjoy it!

Escada Fall-Winter 2008/2009 Collection

2008-08-02T19:36:00.003+02:00

You could read it here before and on Carré website, an exclusive Escada fashionshow will take place during the Incredible Pretty People Party! It will be an unique opportunity to see Dominique models wearing some Incredible looks of Escada Fall-Winter 2008/2009 collection.

Hereafter some very impressive looks of that collection...

Incredible Me... & You! (4)

2008-08-01T17:42:00.003+02:00

Girls, it's the beginning of the week-end!
Before going out tonight for some parties, I discovered that Gloss Framboise is also spreading the Buzz about Incredible Me!

She will attend our incredible events on Aug 7th... Let's discover her life & thoughts on her blog. Another Incredible girl!

Have a nice week-end!

Incredible day: one week left!

2008-07-31T18:52:00.002+02:00

One week! That's what I just realized this morning... Everything is going so fast!
I also updated my links:

Those are now on the list!

The preparation of our giant party: "Escada Incredible Me, The Première" is intense but I'm sure this will be THE party to remember...

Hundreds of red Escada Incredible Me gift bags are already waiting for you! :)

See you in one week!

Charlotte Le Bon is Incredible Me

2008-07-30T19:02:00.004+02:00

You could discover it in the ad, a remarkable brunette is the face of Incredible Me.

Charlotte Le Bon is a rising 5'9" Canadian model and she is the perfect girl for Incredible Me.

She is edgy, sexy, urban. She expresses magical intelligence and represents happy elegance. She has her own symbolic universe – a rich personality, a natural aura and a simple, stylish look. She is fresh and vibrant, and her beauty is striking, not naïve.
Hereafter, you'll find some other pictures (click on pics to enlarge) :

Inside Incredible Me

2008-07-29T18:36:00.005+02:00

I'm sure one question still remains: how does Incredible Me smell?
Well, I won't reveal its secrets but the following picture gives you a lot of info about what it's made of:

It's an Oriental Vanilla

and I'm sure you will love its components!
More info soon :)

Incredible Me, The Premiere video

2008-07-28T18:28:00.006+02:00

Girls, here is an exclusivity! The video of the Incredible Me launch party has just been released...

Here it is!!!

Of course, you can also admire it on Carré homepage!

Do not hesitate to share... :)

Buzz me, I’m Incredible!

2008-07-27T23:28:00.005+02:00

Girls, what about your week-end? Incredible?

I just found out a new article talking about the activities that will happen in the coming days and weeks!
It’s available here (and also here if you prefer French).

This article is actually not from a blogger but from a bloggers community: Buzzparadise!
If you don’t know Buzzparadise, they describe themselves as an international buzz marketing platform connecting brands and influential consumers. An indeed, they have been very helpful after I decided to involve bloggers in the launch of the fragrance.

So, if you consider yourself as well-informed, expert in a specific area, buzzer or blogger, join now their community here!

See you soon for some fresh exclusive news!

Incredible Me... & You! (3)

2008-07-26T10:28:00.006+02:00

Do you remember the Incredible Photoshoot, 2 days ago?
I posted some pics but didn't go that much into details...
One of our Incredible bloggers (Sophie) did! Click here to read her great article...

It is full of info about the artists who did such a great job on that day:

Laetitia Bica: photographer
Elise Ducrot: hair & make-up artist
Olivia Franken: stylist
+ the whole technical team and our Incredible models of teh day!

Have a good week-end girls!

Sexy at Saint-Tropez

2008-07-25T19:10:00.003+02:00

As promised, here are a few pics of Incredible Me presentation at Saint-Tropez...

Trendy place + Beautiful weather + Sexy people = really nice party!

Incredible girls with Incredible Me

13 days left and it can be yours... :)

For those who want, hundreds of pics available on Peopleattitude website!

Incredible photoshoot

2008-07-24T21:58:00.003+02:00

As announced, today was the day of the photoshoot of our 4 Incredible girls.
It all happened in "La Fabrique 22a", a beautiful studio in Brussels.
2 of the 4 girls were bloggers:

Sophie from "Alerte à Liège"
Amélie from "Mon ptit salon de fille"

You will discover one Incredible girl each month in Lou-Mag from September till December.
If you don't want to wait, why no visiting the blogs of those Incredible girls? Maybe you will find some exclusive backstage pics or comments on the experience in the coming days...

Hereafter some pictures... As you can guess: lot of work, lots of pictures taken, lots of colours and...of course... Incredible Me, the fragrance!

Incredible Day: 15 days left!

2008-07-23T21:59:00.003+02:00

Time is flying as there are only 15 days left before Aug 7th...

Here are some fresh news:

Amélie (do you remember? see here) from "Mon ptit salon de fille" added the Incredible banner on her homepage... thanks!

And... tomorrow... I'll attend a special photoshoot with 4 Incredible girls: 2 of them are bloggers. Maybe you? Let's discover their identity in Lou-Mag and later on my blog! Maybe some exclusivities soon? You will see! :-)

Anyway, I'll keep you posted! And, as always, do not hesitate to comment...

Incredible Me... & You! (2)

2008-07-22T20:36:00.008+02:00

Here it is! I'm sure you've just seen it on the right of the page...
My Incredible flash banner is now available!
Let me know what you think about it :-)
You want it on your blog? No problem, just click on "Adopt this banner" and it will be yours.
By the way, I discovered that two bloggers already did!

The first one is "Special K" writing on "Fashion is not all there is. Yeah, right." She describes herself as:

Tea-holic, travel-animal, Kiehl's & MAC fan, Coco Mademoiselle &
Lagerfeld craver, all things leather fan, colour lover, shoe addict, book worm,
runs & cycles through life, Marc Jacobs devotee, veggie, East & West
coast-loving, IT-girls and IT-bags hating, geeky under-the-rooftop-living Alley
Kat (with a general spendthrift Kattitude).

Wow :)

The second one is "Miss Lollipop" and her blog simply named "Miss Lollipop". I'm sure you'll love to read her pinky-girly-sweety-blog!

2 blogs... 2 banners... Who's next?

(Click on the picture to enlarge)

Some fabulous tips for being Incredible (part2)

2008-07-22T15:37:00.003+02:00

You expected it... Here's the second (and last) part of my ten tips for being Incredible...

6. Gadget junkie... Keep your clutch bursting with the latest cell-phone, Blackberry and iPod. Always have your stylist on speed dial and, if you can, get your manicured mitts on those limited editions that will keep you on the cutting-edge of cool and make you the envy of gadget geeks the world over.

7. Dancing Queen… Soak up the latest dancefloor fillers on regular trips to the world’s hippest music scene destinations, such as Ibiza and Miami. Hit the VIP lounge with your friends and flirt with the DJs to seriously increase your club-cred!

8. Shop till you drop! A girl can never have too many clothes or accessories so enjoy regular shopping excursions and cram your closet with a thousand fabulous outfit choices, ready to steal the show at your next social event.

9. Sweet charity… Few things in life are as fulfilling as helping those in need, so swap the occasional shopping spree to devote some time to a worthwhile cause? Show your caring side by lending a helpful hand to a charity that’s close to your heart – there’s nothing fabulous about being selfish.

And finally …
10. A pinch of salt… Remember not to take life too seriously – everyone wants to be friends with an optimist, and a care-free, fun-loving attitude will take you a long way.

So, now you know all the insider secrets… Enjoy being truly Incredible!

Incredible...Ubiquity!

2008-07-21T20:18:00.005+02:00

As I said you, tonight, I'm in Saint-Tropez but... I'll also be in one of the trendiest place in Brussels! And I'm sure you'll see me! How come?
...
Ubiquity?
...
Here is the answer!:

You got it! I decided that the best way to make my fragrance known was to say it BIG! During 2 months, when driving along the A12 runway (Antwerp-Brussels) or going out at Carré, you won't miss my giant Incredible Me bottle! 8 meters height... that's definitely big!
Unfortunately, that size won't be sold in perfumeries... ;-)

Some fabulous tips for being Incredible (part1)

2008-07-20T21:09:00.002+02:00

These tips are not to take too seriously but could help you being truly Incredible!

1. Pamper, pamper, pamper! Book in a manicure, sport a trendy new hairstyle, have your make-up applied to perfection and finish with a spritz of ESCADA’s hot new Fashionista fragrance, Incredible Me. It’s all about first impressions, and with pre-event pamper parties all the rage among the social elite, there’s no excuse for not looking incredible!

2. Streets Ahead… Forget fashion faux-pas – keep a close eye on the latest catwalk trends. Whether its bright neon prints or subtle safari shades, make sure you’re draped head to toe in fabric that will soon be gracing the pages of Vogue. Once you’re dressed to impress and rubbing shoulders with the fashion glitterati, you may even catch the eye of the industry’s hippest up-and-coming designers.

3. Make an entrance... Walk into the room as if you’re working the red carpet and do a lap before you commit to a location so that everyone knows you’ve arrived. Posing from your best angle, the aura you project will show you feel as incredible as you look. Don’t just enter a party – bring it to a standstill! You want to be the talk of the town and you will be.

4. See and be seen… Hang out at the latest hot-spots in town – by hitting the chicest destinations ahead of the pack you’ll be admired for your insider knowledge on where’s hot and where’s not; but remember not to frequent a place too often as it will soon be so yesterday.

5. Social Butterfly… Keep your Smythson full to the brim with social events, parties, gigs and girly holidays – having fun and enjoying life to the full with your closest pals should be your top priority.

This was part1 of my personal insider secrets. Do not hesitate to comment and give me yours, I'll be very happy to try those!

Incredible Day: 19 days left!

2008-07-19T22:24:00.003+02:00

Saturday July 19th... The Incredible day is approaching but first... a long week-end thanks to Belgium's national day!

Of course, no week-end without Incredible parties... On Monday 21st, I will be in St-Tropez for the Incredible Me pre-launch party!
I'll keep you posted...

By the way, I also updated my links list with some IT-blogs. Let's talk about these in the coming days...

Become of fan of ... Me!

2008-07-18T16:27:00.008+02:00

I'm on facebook !

For Incredible Me Group, click here
For my user profile (to add me in your friends list), click here
For Incredible Me party launch, "The Première" event, click here
If you don't have a facebook account, create one here!

Let's connect together!

Incredible Me... & You! (1)

2008-07-18T13:41:00.004+02:00

Browsing the web, I discovered a beautiful blog already talking about all the Incredible stuff...

Amélie is the blogger of "Mon ptit salon de fille". She has been invited to take part to some Incredible activities but I'll let you read on her blog.

By the way, if you like to read news about the latest catwalk styles or new fashion ideas, her blog is the place to be. :-)

An Incredible Day ... for Incredible Me!

2008-07-17T19:20:00.004+02:00

It's now confirmed... Aug 7th will definitely be THE day, my Incredible Day.

3 weeks remaining before the launch of my ESCADA fragrance, INCREDIBLE ME!

As you probably read in Lou-Mag, this launch will be celebrated during a BIG public party but I also heard that there will probably be some more Incredible activities. More info soon about this!

First time in a mag!

2008-07-17T18:39:00.010+02:00

I'm in Lou-Mag of July-August!

2 pages about the most INCREDIBLE parties girls have ever lived + a contest to get entrances to an incredible party.

More news to come soon...

CLICK on the picture to enlarge and read the full article!

And to forget to leave a comment...